{"id":241,"date":"2025-06-19T02:48:45","date_gmt":"2025-06-18T17:48:45","guid":{"rendered":"https:\/\/www.andco.group\/blog\/?p=241"},"modified":"2025-06-19T02:48:46","modified_gmt":"2025-06-18T17:48:46","slug":"aso-guide","status":"publish","type":"post","link":"https:\/\/www.andco.group\/blog\/aso-guide\/","title":{"rendered":"ASO\u5bfe\u7b56\u5b8c\u5168\u30ac\u30a4\u30c9\uff1a\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u6700\u9069\u5316\u3067\u6210\u529f\u3059\u308b\u305f\u3081\u306e\u91cd\u8981\u6226\u7565"},"content":{"rendered":"\n<p>\u30a2\u30d7\u30ea\u3092\u30ea\u30ea\u30fc\u30b9\u3057\u305f\u3082\u306e\u306e\u3001\u306a\u304b\u306a\u304b\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u304c\u4f38\u3073\u305a\u306b\u304a\u60a9\u307f\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u304b\uff1f<\/p>\n\n\n\n<p>\u73fe\u5728\u3001App Store\u3084Google Play 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class=\"wp-block-heading\">\u76f4\u63a5\u7684\u306a\u52b9\u679c\uff1a\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u306e\u5897\u52a0<\/h3>\n\n\n\n<p>ASO\u5bfe\u7b56\u306e\u6700\u3082\u76f4\u63a5\u7684\u306a\u52b9\u679c\u306f\u3001\u30a2\u30d7\u30ea\u306e\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u5897\u52a0\u3067\u3059\u3002\u691c\u7d22\u7d50\u679c\u3067\u306e\u4e0a\u4f4d\u8868\u793a\u306b\u3088\u308a\u3001\u30a2\u30d7\u30ea\u306e\u9732\u51fa\u6a5f\u4f1a\u304c\u5927\u5e45\u306b\u5897\u52a0\u3057\u3001\u7d50\u679c\u3068\u3057\u3066\u591a\u304f\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u30a2\u30d7\u30ea\u3092\u767a\u898b\u3057\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<p>\u5b9f\u969b\u306e\u6210\u529f\u4e8b\u4f8b\u3067\u306f\u3001\u9069\u5207\u306aASO\u5bfe\u7b56\u306b\u3088\u308a\u6708\u9593\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u6570\u30921,478\uff05\u5897\u52a0\u3055\u305b\u305f\u4e8b\u4f8b\u3082\u5831\u544a\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9593\u63a5\u7684\u306a\u52b9\u679c\uff1a\u5e83\u544a\u52b9\u7387\u306e\u6700\u5927\u5316<\/h3>\n\n\n\n<p>ASO\u5bfe\u7b56\u306b\u3088\u308bCVR\uff08\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\uff09\u306e\u5411\u4e0a\u306f\u3001\u3059\u3079\u3066\u306e\u96c6\u5ba2\u65bd\u7b56\u306b\u6ce2\u53ca\u52b9\u679c\u3092\u3082\u305f\u3089\u3057\u307e\u3059\u3002SNS\u5e83\u544a\u3084\u30c7\u30a3\u30b9\u30d7\u30ec\u30a4\u5e83\u544a\u3092\u5b9f\u65bd\u3057\u305f\u5834\u5408\u3067\u3082\u3001\u6700\u7d42\u7684\u306a\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u5224\u65ad\u306f\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u5185\u3067\u884c\u308f\u308c\u308b\u305f\u3081\u3001\u9b45\u529b\u7684\u306a\u30a2\u30d7\u30ea\u8a73\u7d30\u30da\u30fc\u30b8\u3092\u6e96\u5099\u3059\u308b\u3053\u3068\u3067\u5e83\u544a\u52b9\u7387\u304c\u5927\u5e45\u306b\u5411\u4e0a\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9577\u671f\u7684\u306a\u52b9\u679c\uff1a\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5ea6\u306e\u5411\u4e0a<\/h3>\n\n\n\n<p>\u7d99\u7d9a\u7684\u306aASO\u5bfe\u7b56\u306b\u3088\u308a\u3001\u7279\u5b9a\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u3067\u5b89\u5b9a\u3057\u305f\u4e0a\u4f4d\u8868\u793a\u3092\u7dad\u6301\u3067\u304d\u308c\u3070\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u8a8d\u77e5\u5ea6\u5411\u4e0a\u306b\u3082\u3064\u306a\u304c\u308a\u307e\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u304c\u300c\u25cb\u25cb\u3068\u3044\u3048\u3070\u3053\u306e\u30a2\u30d7\u30ea\u300d\u3068\u8a8d\u8b58\u3059\u308b\u3088\u3046\u306b\u306a\u308c\u3070\u3001\u7af6\u5408\u4ed6\u793e\u3068\u306e\u4fa1\u683c\u7af6\u4e89\u304b\u3089\u8131\u5374\u3057\u3001\u5b89\u5b9a\u3057\u305f\u30e6\u30fc\u30b6\u30fc\u7372\u5f97\u304c\u53ef\u80fd\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a<\/h3>\n\n\n\n<p>ASO\u5bfe\u7b56\u3092\u9032\u3081\u308b\u904e\u7a0b\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u3067\u306e\u9b45\u529b\u7684\u306a\u8a73\u7d30\u30da\u30fc\u30b8\u4f5c\u6210\u304c\u5fc5\u8981\u3067\u3059\u3002\u3053\u306e\u904e\u7a0b\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u3084\u8ab2\u984c\u3092\u6df1\u304f\u7406\u89e3\u3057\u3001\u30a2\u30d7\u30ea\u81ea\u4f53\u306e\u6539\u5584\u306b\u3082\u3064\u306a\u304c\u308b\u3053\u3068\u304c\u591a\u304f\u3042\u308a\u307e\u3059\u3002\u7d50\u679c\u3068\u3057\u3066\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3068\u30a2\u30d7\u30ea\u306e\u54c1\u8cea\u5411\u4e0a\u304c\u5b9f\u73fe\u3055\u308c\u307e\u3059\u3002<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">ASO\u5bfe\u7b56\u306e\u5177\u4f53\u7684\u306a\u5b9f\u8df5\u65b9\u6cd5\u3068\u30c1\u30a7\u30c3\u30af\u30dd\u30a4\u30f3\u30c8<\/h2>\n\n\n\n<p>\u52b9\u679c\u7684\u306aASO\u5bfe\u7b56\u3092\u5b9f\u65bd\u3059\u308b\u305f\u3081\u306e\u5177\u4f53\u7684\u306a\u65b9\u6cd5\u3092\u3001\u5b9f\u8df5\u7684\u306a\u30c1\u30a7\u30c3\u30af\u30dd\u30a4\u30f3\u30c8\u3068\u3068\u3082\u306b\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u306e\u305f\u3081\u306e\u6226\u7565\u7684\u30a2\u30d7\u30ed\u30fc\u30c1<\/h3>\n\n\n\n<p>ASO\u5bfe\u7b56\u306b\u304a\u3044\u3066\u6700\u3082\u91cd\u8981\u306a\u8981\u7d20\u306e\u4e00\u3064\u304c\u30ad\u30fc\u30ef\u30fc\u30c9\u9078\u5b9a\u3067\u3059\u3002\u9069\u5207\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u9078\u5b9a\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u624b\u9806\u3092\u8e0f\u3080\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<\/p>\n\n\n\n<p><strong>\u30b9\u30c6\u30c3\u30d71\uff1a\u30ad\u30fc\u30ef\u30fc\u30c9\u5019\u88dc\u306e\u6d17\u3044\u51fa\u3057<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30a2\u30d7\u30ea\u306e\u6a5f\u80fd\u3084\u7279\u5fb4\u3092\u8868\u3059\u30ad\u30fc\u30ef\u30fc\u30c9\u309250\u500b\u4ee5\u4e0a\u30ea\u30b9\u30c8\u30a2\u30c3\u30d7<\/li>\n\n\n\n<li>\u7af6\u5408\u30a2\u30d7\u30ea\u304c\u4f7f\u7528\u3057\u3066\u3044\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u8abf\u67fb<\/li>\n\n\n\n<li>\u30e6\u30fc\u30b6\u30fc\u30ec\u30d3\u30e5\u30fc\u306b\u542b\u307e\u308c\u308b\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u5206\u6790<\/li>\n<\/ul>\n\n\n\n<p><strong>\u30b9\u30c6\u30c3\u30d72\uff1a\u30ad\u30fc\u30ef\u30fc\u30c9\u306e\u8a55\u4fa1\u3068\u9078\u5b9a<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u691c\u7d22\u30dc\u30ea\u30e5\u30fc\u30e0\u3068\u96e3\u6613\u5ea6\u306e\u30d0\u30e9\u30f3\u30b9\u3092\u8003\u616e<\/li>\n\n\n\n<li>\u30a2\u30d7\u30ea\u3068\u306e\u95a2\u9023\u6027\u3092\u91cd\u8996<\/li>\n\n\n\n<li>\u30ed\u30f3\u30b0\u30c6\u30fc\u30eb\u30ad\u30fc\u30ef\u30fc\u30c9\u3082\u7a4d\u6975\u7684\u306b\u6d3b\u7528<\/li>\n<\/ul>\n\n\n\n<p><strong>\u5229\u7528\u53ef\u80fd\u306a\u30c4\u30fc\u30eb<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Apple Search Ads\uff08iOS\u5411\u3051\uff09<\/li>\n\n\n\n<li>Google \u30ad\u30fc\u30ef\u30fc\u30c9\u30d7\u30e9\u30f3\u30ca\u30fc<\/li>\n\n\n\n<li>\u00dcbersuggest<\/li>\n\n\n\n<li>\u5c02\u7528ASO\u30c4\u30fc\u30eb<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u30a2\u30d7\u30ea\u30bf\u30a4\u30c8\u30eb\u3068\u30e1\u30bf\u30c7\u30fc\u30bf\u306e\u6700\u9069\u5316<\/h3>\n\n\n\n<p><strong>App Store\uff08iOS\uff09\u3067\u306e\u6700\u9069\u5316\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30a2\u30d7\u30ea\u540d<\/strong>\uff1a30\u6587\u5b57\u4ee5\u5185\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u81ea\u7136\u306b\u542b\u3081\u308b<\/li>\n\n\n\n<li><strong>\u30b5\u30d6\u30bf\u30a4\u30c8\u30eb<\/strong>\uff1a30\u6587\u5b57\u4ee5\u5185\u3067\u30a2\u30d7\u30ea\u306e\u7279\u5fb4\u3092\u8aac\u660e<\/li>\n\n\n\n<li><strong>\u30ad\u30fc\u30ef\u30fc\u30c9\u30d5\u30a3\u30fc\u30eb\u30c9<\/strong>\uff1a100\u6587\u5b57\u3092\u6700\u5927\u9650\u6d3b\u7528<\/li>\n\n\n\n<li><strong>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u7528\u30c6\u30ad\u30b9\u30c8<\/strong>\uff1a170\u6587\u5b57\u3067\u9b45\u529b\u3092\u8a34\u6c42<\/li>\n<\/ul>\n\n\n\n<p><strong>Google Play \u30b9\u30c8\u30a2\uff08Android\uff09\u3067\u306e\u6700\u9069\u5316\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u30a2\u30d7\u30ea\u540d<\/strong>\uff1a50\u6587\u5b57\u4ee5\u5185\u3067\u6a5f\u80fd\u304c\u4f1d\u308f\u308b\u5185\u5bb9<\/li>\n\n\n\n<li><strong>\u7c21\u5358\u306a\u8aac\u660e<\/strong>\uff1a80\u6587\u5b57\u3067\u6838\u5fc3\u3092\u7a81\u3044\u305f\u8aac\u660e<\/li>\n\n\n\n<li><strong>\u8a73\u7d30\u306a\u8aac\u660e<\/strong>\uff1a4,000\u6587\u5b57\u3067\u30ad\u30fc\u30ef\u30fc\u30c9\u30925\u56de\u7a0b\u5ea6\u4f7f\u7528<\/li>\n\n\n\n<li><strong>\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u7528\u30b3\u30f3\u30c6\u30f3\u30c4<\/strong>\u306e\u6d3b\u7528<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">\u30d3\u30b8\u30e5\u30a2\u30eb\u8981\u7d20\u306e\u6700\u9069\u5316<\/h3>\n\n\n\n<p><strong>\u30a2\u30d7\u30ea\u30a2\u30a4\u30b3\u30f3\u306e\u6539\u5584\u30dd\u30a4\u30f3\u30c8<\/strong><\/p>\n\n\n\n<ul 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class=\"wp-block-heading\">\u30ec\u30d3\u30e5\u30fc\u7ba1\u7406\u3068\u30e6\u30fc\u30b6\u30fc\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8<\/h3>\n\n\n\n<p><strong>\u52b9\u679c\u7684\u306a\u30ec\u30d3\u30e5\u30fc\u7372\u5f97\u6226\u7565<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>\u30e6\u30fc\u30b6\u30fc\u304c\u6e80\u8db3\u3057\u305f\u30bf\u30a4\u30df\u30f3\u30b0\u3067\u30ec\u30d3\u30e5\u30fc\u3092\u4f9d\u983c<\/li>\n\n\n\n<li>\u30dd\u30b8\u30c6\u30a3\u30d6\u306a\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u30a2\u30d7\u30ea\u30b9\u30c8\u30a2\u30ec\u30d3\u30e5\u30fc\u3092\u4fc3\u9032<\/li>\n\n\n\n<li>\u30cd\u30ac\u30c6\u30a3\u30d6\u306a\u30d5\u30a3\u30fc\u30c9\u30d0\u30c3\u30af\u306f\u30b5\u30dd\u30fc\u30c8\u306b\u8a98\u5c0e<\/li>\n\n\n\n<li>\u3059\u3079\u3066\u306e\u30ec\u30d3\u30e5\u30fc\u306b\u8aa0\u5b9f\u306a\u8fd4\u4fe1\u3092\u5b9f\u65bd<\/li>\n<\/ul>\n\n\n\n<p><strong>\u7d99\u7d9a\u7684\u306a\u6539\u5584\u30b5\u30a4\u30af\u30eb<\/strong><\/p>\n\n\n\n<ul 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